Shoot Content Once Then Use It Every Where.

One of the best things about shooting loads of content in one day is that you can re-edit and re-purpose it many times for many target audiences and delivery platforms!  Websites, Youtube, Show Room Display, and now, Video Podcast.

Alistair Marshall, a business consultant I worked with last year, asked me to film a series of videos where he sets out his "12 Immediate Actions to Generate Sales and Cash."  He has successfully used them on his website, along with a home page and landing page video, to help grow his contact list and get more clients.

Recently we talked about republishing the content as the first twelve episodes of a video podcast.  Now that all episodes are live and on iTunes, I suggest you go watch them.  I definitely learnt a lot from them and his advice has directly led to making Nathan Rae Production a lot more profitable.

Alistair Marshall Consulting Podcast on iTunesSo head over to iTunes and subscribe or add the following feed to your non-Apple podcasting softwear of choice: http://www.alistairmarshallconsulting.com/podcast/rss.xml

If you need some help to publish an audio or video podcast, or want talk about any other up coming project, email me or dm me on twitter.

Nathan